Office Jungle: brand, website and SEO
A full visual identity from scratch: a brand mark, a logotype set in Owners and a 6-tone palette, a brandbook, plus a multi-page Framer site with 5 sections and 3 dedicated green-wall subpages. SEO, email and hosting included.
Problem
Event Flowers, a Wroclaw biophilic-design and moss-wall company, was launching the Office Jungle brand with no consistent identity and no website. They needed the full package: from a mark and brand rules, through a site presenting the green-installation offer, to SEO and hosting, so the brand would read as a mature supplier for offices from first contact.
Outcome
Office Jungle gained a complete brand and a website ready to sell green installations and moss walls. One coherent system: mark, palette, brandbook, applications, site, SEO and hosting, delivered from scratch in a single project.
- 01Designing the brand mark (a leaf monogram) and the logotype set in Owners. A brandbook with the rules: a 6-tone palette from cream through lime to deep green and black, logo variants on 4 backgrounds, typography and grid.
- 02A set of brand applications: ID badges and lanyards, notebooks, posters, an outdoor citylight, signage and LinkedIn graphics. Consistent use of the mark in print and online.
- 03Building the website in Framer: 5 sections (Services, Portfolio, About, Contact, Blog) plus 3 dedicated green-wall subpages. A hero with real office photography and a contact call to action.
- 04SEO setup, connecting the domain, email and hosting. Optimising installation photography for the web. Handing over a brand ready for the client to run.
Specifications
IE-018- Scope
- Brand + web + SEO + hosting
- Identity
- Logo + mark + brandbook
- Palette
- 6 tones
- Website
- Framer, 5 sections
- Green-wall subpages
- 3
- Typeface
- Owners
